Mentoring is about someone who has ‘been there and done that,’ imparting their knowledge and expertise onto their mentees. Coaching, however, isn’t about Imelda telling them how to do something, as she has no background in architecture, while the franchisees are experts, rather, it’s about asking the right questions for the franchisees to come up with their own answers, which they know deep down.
When we’re stuck in life or in business, when we don’t know what the next steps are, we don’t necessarily need someone to tell us what to do, we need to understand what’s holding us back. Coaching enables Imelda to ask the right questions so whoever she coaches can come up with the answers that suit them, based on their experiences and expertise. They just need a person or a platform to get them clear on what’s making them stuck.
Imelda does work with Pride Road as a mentor in some capacity, she has a lot of experience in the business world, so, during training, she conducts talks on networking, meeting clients, and building rapport.